Alexander Schek, Latin America business consulting and AI implementationMarket Expansion
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Colombia retail sales rose 5.3% in real terms in July 2026

Alexander SchekBy Alexander SchekGo-to-market and sales leadership in Latin America 1 min read
In brief

Colombian retail sales, including vehicles, grew 5.3% in real terms in July 2026 according to DANE, and 11.4% from January to July. Computers and telecom grew 2.8% in July but 21.1% for the year. The two numbers measure different periods.

+5.3%real retail sales growth in July, including vehicles
+11.4%from January to July
+21.1%computers and telecom equipment, January to July
-8.0%temporary staff hired through agencies in July

Colombian retail sales, including vehicles, grew 5.3% in real terms in July compared with a year earlier, according to the monthly retail survey from DANE, Colombia's statistics agency. Without fuel, growth was 7.3%. From January to July, sales are up 11.4%.

Computers and telecom equipment for personal or household use grew 2.8% in July. For January to July, the same category is up 21.1%. Household appliances and furniture grew 11.9% in July and 18.2% so far this year.

Retail employment rose 1.0% in July. Permanent staff grew 3.1%, and temporary staff hired through agencies fell 8.0%.

The 21.1% is not the same as July's pace. It covers seven months, while the 2.8% compares one month with July 2025. DANE's figures are also provisional.

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